Google Apps is a suite of web-based messaging and collaboration applications. One of the immediate benefits that Google Apps for businesses has over traditional desktop software, such as Microsoft Office, is cost-effectiveness. The Google Apps suite includes an unlimited number of user accounts, access to all of Google's applications, 25 GB of e-mail storage per employee, 24/7 customer support, and a 99.9 percent network uptime guarantee. (There's also a free version with a limited amount of network security and user accounts, as well as less apps and storage.) Compared to most business and IT software, which often come with a capped number of licenses per purchase (not to mention required external servers to host the system), Google Apps might just be the key to squeezing a couple of extra dimes from your budget.
Depending on your type of business, scheduling appointments can be a real headache. A few employees (or, only one) are usually responsible for tracking and relaying dates and times, a method that is conducive to slip-ups and missed meetings. With Google Calendar, multiple employees can post events on a single calendar that the entire company can access and edit accordingly. Additionally, these calendars can be color-coded so that the viewer is made aware of changes to appointments. Administrators can also set permissions to calendars, so that only certain employees can see or edit items.
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